---
title: Jennifer Kemper | Content + Messaging + Marketing Strategy Portfolio
description: Messaging and content strategy that makes an impact for healthcare organizations and complex brands.
---

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- [ABOUT](https://hellokemper.com/about)
- [SERVICES](https://hellokemper.com/services)
- [WORK](https://hellokemper.com/work)
  
  Show submenu for WORK 
  
    - [Results](https://hellokemper.com/results)
    - [Strategy](https://hellokemper.com/jenniferkemperbrandportfolio)
    - [Writing Samples](https://hellokemper.com/jenniferkempercontentportfolio)
- [CONTACT](https://hellokemper.com/contact)

## *My***Work**

#### Selections from my portfolio. [Contact me](mailto:jen@kempercontent.com) to inquire about specific experience or work samples.

![translation intro](https://hellokemper.com/hs-fs/hubfs/Assets/translation%20intro.png?width=500&height=500&name=translation%20intro.png)

## The Translation Layer

Medium article on the missing link between data and decisions

[Read more](https://alpha-betty.medium.com/the-translation-layer-the-missing-step-between-data-and-decisions-5b3371cb772e)

![NLH](https://hellokemper.com/hs-fs/hubfs/NLH.png?width=540&height=540&name=NLH.png)

## Messaging: NeuLine Health

Messaging, positioning, and brand voice with sales enablement workshop for a healthcare company

[Learn more](https://hellokemper.com/nlh?hsLang=en)

![biosims](https://hellokemper.com/hs-fs/hubfs/biosims.png?width=540&height=540&name=biosims.png)

## Content Strategy: Biosimilars Commercialization

Content-led campaign for the pharma commercialization services division of a global healthcare company

[Learn more](https://hellokemper.com/hubfs/Case%20Study_Biosimilars.pdf?hsLang=en)

![Empty plate and tableware with online order menu](https://hellokemper.com/hs-fs/hubfs/Empty%20plate%20and%20tableware%20with%20online%20order%20menu.jpeg?width=810&height=540&name=Empty%20plate%20and%20tableware%20with%20online%20order%20menu.jpeg)

## The Ultimate Guide to Menu Engineering

Long-form SEO/AEO content for SaaS offering

[Read more](https://www.getmeez.com/blog/the-ultimate-guide-to-menu-engineering)

![ABadss](https://hellokemper.com/hs-fs/hubfs/Assets/ABadss.png?width=540&height=548&name=ABadss.png)

## ABM Campaign: Life Sciences

Campaign strategy and content samples from a pharma commercialization cross-sell/upsell campaign

[See more](https://hubs.ly/Q03KdPT80)

![Portrait of a man chef showing ok sign and empty plate isolated on a white background](https://hellokemper.com/hs-fs/hubfs/Portrait%20of%20a%20man%20chef%20showing%20ok%20sign%20and%20empty%20plate%20isolated%20on%20a%20white%20background.jpeg?width=540&height=360&name=Portrait%20of%20a%20man%20chef%20showing%20ok%20sign%20and%20empty%20plate%20isolated%20on%20a%20white%20background.jpeg)

## The Science of Menu Design: 10 Psychology Tricks

SEO+AEO listicle for a SaaS product

[Read more](https://www.getmeez.com/blog/the-science-of-menu-design-10-psychology-tricks)

![Construction worker with machines at the background looking happy](https://hellokemper.com/hs-fs/hubfs/Construction%20worker%20with%20machines%20at%20the%20background%20looking%20happy.jpeg?width=739&height=540&name=Construction%20worker%20with%20machines%20at%20the%20background%20looking%20happy.jpeg)

## SaaS Campaign: Sera Systems

Strategy and writing samples from a business education campaign for a SaaS product

[See more](https://hubs.ly/Q03KdQ4t0)

![Closeup of a blurred male pharmacist holding out tablets in bottle at drugstore](https://hellokemper.com/hs-fs/hubfs/Closeup%20of%20a%20blurred%20male%20pharmacist%20holding%20out%20tablets%20in%20bottle%20at%20drugstore.jpeg?width=1000&height=1000&name=Closeup%20of%20a%20blurred%20male%20pharmacist%20holding%20out%20tablets%20in%20bottle%20at%20drugstore.jpeg)

## Uncommon Commonalities: Applying Behavioral Economics to Medication Adherence

Thought leadership to position a Fortune 10 healthcare company's patient support services for life sciences

[Read more](https://www.cencora.com/resources/pharma/uncommon-commonalities-part-one)

![PE SS DxT2](https://hellokemper.com/hs-fs/hubfs/PE%20SS%20DxT2.png?width=514&height=500&name=PE%20SS%20DxT2.png)

## eBook: Digital Therapeutics

Owned media in partnership with Pharmaceutical Executive (paid distribution) on how developers can navigate patient support for complex yet groundbreaking digital therapies

[Read more](https://hubs.ly/Q03KdQ4D0)

![Close-up of microphone in bar](https://hellokemper.com/hs-fs/hubfs/Close-up%20of%20microphone%20in%20bar.jpeg?width=1000&height=667&name=Close-up%20of%20microphone%20in%20bar.jpeg)

## Podcast: AB Insights

Scripting, production, and hosting for global healthcare company's podcast aimed at pharma and HCPs

[Listen](https://open.spotify.com/show/2pHFvWaP8amXoFls9zAGaf?si=6e3578903ac6416b)

#### Let's Work Together

 Get in touch

[linkedin-in icon](https://www.linkedin.com/in/jenniferkemper/) [instagram icon](https://www.instagram.com/hello_kemper) [Add me on Contently](https://kempercontent.contently.com/)

Copyright © 2025 Jennifer Kemper

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